Our Story

Founded in Napa in 2015, Heritage Eats is a fresh, new fast-fine food establishment serving globally inspired sandwiches, wraps and salads with an emphasis on Heritage Breed proteins.


Locally-raised heritage breed chicken covered in Jamaican spices and placed into a Chinese bao bun? Absolutely. Our menu is carefully crafted with amazing foods and flavors from all over the world. Adventure never tasted so good.


See that guy over there eating a Bao Bun? Yep, the guy in the flannel shirt. He raised the chicken you are about to order. Not only do we know our farmers, but we serve them, just in the same way they serve us. (You can thank him later.)



We might not have any control over what happens in this crazy world, but do we have a say in how we feel about things. We choose to put out Good Vibes, because why not? Take some, leave some—there’s enough to go around.


Eating Heritage Breeds is necessary to their survival. When we eat them, we create demand for them. And when there’s demand for them, they don’t go extinct. And if they don’t go extinct, we can eat them again and again. Yum.





I wrote our business plan on a beach in Goa and then refined it in Bhutan, Vietnam and Thailand.
— Ben Koenig IV

Benedict Koenig IV

Founder & Owner

As Founder and Owner of Heritage Eats, Ben is committed to incorporating global inspirations and philanthropy into all aspects of business. An avid traveler, in 2014 he spent considerable time backpacking through the Middle East and Asia – an experience that helped inspire the Heritage Eats brand. Prior to his travels, Koenig worked with hospitality design and concept firm AvroKO, serving as Assistant General Manager at their restaurant in Napa. Prior to forging a career in hospitality, Koenig worked at Goldman Sachs in New York City. A native of New Jersey, Koenig graduated with a degree in Economics from New York University.